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Copyright Fonemedia Ltd. © 2012 All Rights
 Reserved
Fonemedia - Mobile marketing agency based in
 Leeds, London and New Zealand specialising in all
 forms of mobile marketing and mobile advertising.
 As a mobile marketing agency, mobile advertising
 agency and mobile media specialist we also offer
 mobile app design, text message fulfilment, bluetooth
 marketing and mobile web advertising placement
 through pay-per-click.
FONEMEDIA ABOUT WHAT WE DO CASE STUDIES CONTACT
Mobile marketing & advertising
T: 0845 224 6304
 E: info@fonemedia.co.uk
© Fonemedia Ltd 2012
NEWS

Zenos had been experiencing a reduction in the response rates from traditional press media for some time and needed to breathe new life into their attraction process.

Fonemedia recommended a mobile web campaign which targeted two key response groups - the 18-25 market as well as influencers 35-55 years. With the key target audience having some interest in IT, the campaign was aimed at being carried through gaming and youth interest sites - ensuring a greater potential CTR. The campaign delivered 91000 clicks and a CTR of 0.69%. As course locations around the country filled up, the campaigns were either paused or enhanced to support lower activity.

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