38% of UK students are using AI to research universities — and many are forming shortlists before they ever reach your website. Charlotte French unpacks what the Iff Digital GEO Education Index reveals about visibility, sentiment and what university marketing teams can do about it ahead of Clearing 2026.
Sometimes the most meaningful work happens outside of campaign briefs, KPIs and commercial targets. For Fonemedia, that work has been
When it comes to attracting students, universities have more in common with retailers than you might think. Both are competing for attention, loyalty, and timely decisions — and both can benefit from thinking strategically […]
At fonemedia, we aim to deliver highly targeted mobile marketing solutions to our clients. We have had the pleasure of
In a notable development, Google has announced a u-turn in eliminating third party cookies from its Chrome browser, a decision
Capturing and maintaining customer attention is more challenging than ever. Traditional advertising methods aren’t gaining and keeping the audience’s attention,
The challenge: Kent City Council is one of the most prominent authorities in England. They wanted to raise awareness of
In this fast-paced digital landscape, acronyms are often used to streamline communication and convey complex ideas concisely. However, they can
Prioritising accessibility within digital and mobile marketing isn’t just an act of compliance – it’s about maximising your digital marketing
The entire team here at fonemedia is excited to be moving our head office to a new location. Our new
