Latest thinking and insights

The AI Clearing Crunch

Explore how AI search tools improve Clearing Marketing for effective student recruitment ahead of Results Day.

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Navigating the Property Purchase Journey in 2026

Discover how to adapt new build property marketing with AI and mobile strategies for effective geo-targeting and enhanced visibility.

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Mindful Employer of the Quarter

fonemedia has been named Mindful Employer of the Quarter 2026-27. Here's the story behind our award, and practical workplace wellbeing ideas.

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Google's third-party cookies

Google's decision to delay the removal of third party cookies may not have a significant impact as the industry shifts toward cookieless tracking. Learn how marketers can adapt by focusing on first-party data and advanced tracking models.

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Neo – A new era for fonemedia

We are thrilled to announce the successful launch of our meticulously crafted workflow system, ‘neo,’ after a year of dedicated planning. Since its recent deployment, Neo has ushered in a transformative era, revolutionising our internal operations and delivering remarkable efficiencies across all departments and teams within the initial weeks of its implementation.

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Foster Care Fortnight 2024

Foster Care Fortnight is an annual campaign that raises awareness of foster care and how it transforms lives. The theme for 2024 is #fosteringmoments, which will celebrate the hard work and dedication of foster carers from all corners of the UK and all types of backgrounds.

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Best practice: accessible advertising

Prioritising accessibility within digital and mobile marketing isn’t just an act of compliance – it’s about maximising your digital marketing input and impact. With mobile marketing at the forefront of fonemedia, ensuring accessibility is vital to ensure that every consumer of the products and campaigns can get the most out of it.

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De-mystifying digital marketing

In this fast-paced digital landscape, acronyms are often used to streamline communication and convey complex ideas concisely. However, they can be barriers for people unfamiliar with the acronym’s meanings. From industry-specific terms like CTR (click-through rate) to advertising metrics like CPC (cost per click), understanding these acronyms is crucial for anyone working in marketing or alongside an agency.

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Client success story: Kent City Council

At fonemedia, we aim to deliver highly targeted mobile marketing solutions to our clients. We have had the pleasure of working with a wide range of clients across the private and public sectors, including Kent City Council.

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